AT&T knew it was buying a melting ice cube when it agreed to acquire satellite-TV company DirecTV last year for $49 billion. But recent moves by HBO, Apple Inc. and the NFL have turned the temperature up a few degrees.
Vice Media, the Web-video upstart whose edgy content has drawn investors and millennial viewers, took a major step toward its goal of becoming a mainstream television outlet, announcing a multiyear agreement with HBO.
Pete Pyhrr pioneered the use of budgets that required managers to justify spending every year, a technique that reached the White House in the 1970s—and then almost disappeared. Now, Heinz, Kraft and other giants are adopting it.